Digital Marcom Specialist

Location: Chennai

• Designing and overseeing all aspects of our digital marketing activities including marketing database, WhatsApp, email, and display advertising campaigns. Planning and managing our social media platforms
• Coordinating the design of promotional material and distributing in online and offline channels
• Advertising products/services on various media
• Supports the company’s marketing and sales goals by developing, implementing and measuring marketing communications tactics, corporate collateral, presentations, and public relations.
• Responsible for the development and execution of integrated marketing strategies and promotional campaigns for internal clients and Kemin Corporate.

• Coordinate with Vendors, Trade magazines, Finance, Purchase for the effective execution of PR
• Work Environment: Business Office
• Occasitional travel on business needs

• Publish monthly marketing report
• Implement email marketing campaigns, Measure digital traffic, Monitor social media and Google Analytics
• Optimize paid advertising campaigns using SEO and other tools, Report on the growth and analytics of campaigns to stakeholders
• Provide public relations support for all Kemin business units, including proofreading, promotional materials, and assisting with outreach activities.
• Develop and execute methodologies for project management
• Assist in the development of communications plans for corporate initiatives, including the execution of press releases, employee communication and external website material.
• Assist in the creative development for layouts and designs of logos, advertising, marketing collateral and other published material in print and online.
• Work collaboratively with a diverse staff team to create and manage cross-organizational, integrated marketing strategies.
• They develop, execute, and monitor a consistent corporate messaging via internal communications (kemination.com) and external communications via the corporate web site (kemin.com) and corporate presentations. 

• Master in Business Administration - marketing communications with an emphasis in public relations or MBA in marketing
• 2-3 Years of Experience in Relevent Field.